I was driving and listening to the radio last week and I heard an interesting marketing campaign. Apparently, to get people to vacation in Acapulco, the city’s newest campaign to get tourists is to offer...
5 innovative long-term care nursing recruitment strategies
By
Adam Chambers
Oct 11, 2023
Did you know we’re living in the fourth industrial revolution? Charles Schwab, the founder of the World Economic Forum, posits that AI, robotics, biotech and more are driving us toward “a technological...
5 unlikely recruitment ideas
By
Denise Boudreau
Jul 19, 2023
The struggle to attract qualified employees seems never-ending lately, and the impact on both the bottom line and your organization’s desired outcomes is significant. The financial strain is evident,...
How PAC facilities can evolve with the ever-changing healthcare landscape
By
Vince Baiera
Jun 16, 2023
The COVID-19 pandemic has transformed care delivery. Due to technological innovations, many services have shifted away from traditional health facilities to home-based care. Telehealth advancements and...
Sharing direct care workers’ stories to support recruitment and retention
By
Robin Klar
May 22, 2023
Direct care workers caring for older adults and people with disabilities—defined by the Bureau of Labor Statistics as personal care aides, home health aides, and nursing assistants—make up the largest...
Long-term care’s advantage can be a real difference maker
By
John O'Connor
Apr 01, 2023
Ask why long-term care employees do what they do and you’ll almost always hear it’s to make a difference.
Providers embrace worker-first scheduling, flexibilities to attract, keep workers
By
Kimberly Marselas
Mar 15, 2023
More than ever before, providers must personalize scheduling and build programs that speak to individual employees to attract the next generation of workers, skilled nursing and senior living leaders emphasized...
The true cost of RN vacancies in a nurse shortage — and what to do about it
By
Bryan Groom
Jan 18, 2023
It’s no secret that America is experiencing a critical shortage of registered nurses (RNs). Burnout and disillusionment are driving nurses out of the workforce in record numbers in the wake of the COVID-19...
There’s often a wide gap between what managers think today’s healthcare workers want and what’s truly in demand, differences that can lead to dissatisfaction and hinder recruitment efforts.
With DONs in hot demand, providers act to broaden pipelines
By
Kimberly Marselas
Nov 28, 2022
Faced with unprecedented competition for registered nurses, skilled nursing providers are pulling out all the stops to recruit, up-train and retain what is arguably the most important clinical worker in...