Providers can rise by using local online marketing better
By
Jim Fitzgerald
May 10, 2019
A recent study by Ziegler showed that 81% of long-term care facilities find that internal marketing efforts produce higher quality leads than national referral services.
Profile: Cathy Murray is ‘on a quest’ to develop LTC leaders
By
Elizabeth Newman
May 01, 2019
More on the chief operating officer of Life Care Centers of America.
A Day in the Life: Fake train creates real thrills
By
Marty Stempniak
May 01, 2019
A replica train passenger car is giving nursing home residents the excitement of a countryside ride, without leaving the premises.
Today’s mobile LTC resident can add layers of complication to bathing safety
By
Kimberly Marselas
May 01, 2019
Given an increasingly ambulatory population, the presence of water and the kind of warm and moist environment that invites bacteria to breed, risk is inherent in skilled nursing bathing areas.
Common areas earning special second looks as the heart of senior living spaces
By
John Hall
May 01, 2019
Common spaces in long-term care communities have received renewed interest in recent years, being viewed in some design circles as the “heart,” or core, of senior communities. This holds true even...
You long-term care people are very smart
By
Gary Tetz
May 01, 2019
So there I sat in a mind-boggling PDPM training recently, with one recurring thought: You long-term care people are incredibly smart.
Editor’s Desk: Pondering what PDPM should really stand for
By
James M. Berklan
May 01, 2019
If you’ve toiled around the skilled nursing field over the last year, you might have noticed there’s this PDPM thing that seems to be grabbing a lot of attention.
The Big Picture: PDPM lowdown
By
John O'Connor
May 01, 2019
Spring is in the air. So, too, is provider angst about Medicare’s looming Patient-Driven Payment Model, better known as PDPM.
Design Decisions: Showing unique style
By
John Andrews
May 01, 2019
Ordinarily, adding a hair salon to an eldercare community isn’t a big deal, a side deal at best. But at Vienna Nursing & Rehabilitation Center of Lodi, CA, it’s a centerpiece.
How to do it … Off-season prep for loans
By
John Hall
May 01, 2019
Not in the current market for a loan? So what! Owner-operators should be in a constant state of readiness to borrow money — whether it’s needed for short-term cash or long-term capital projects.